Sara Holwerda

My work is an investigation into the role of mass produced popular imagery in the construction of idealized female identities. I utilize live performance, moving images, and interactive objects to question these persistent ideals and to construct new possibilities for expression.

I am interested in the learned behaviors that form socially accepted expressions of gender, and how they are reified through the processes of play, mimicry, and private rehearsal. I manipulate iconic roles and role models in order to question the impact images have in shaping our identities, performances, and ultimately our humanity.